BBC Radio 4 - Sneakernomics - The sibling rivalry that changed sport for ever
Adidas v Puma: the bitter rivalry that runs and runs | Athletics | The Guardian
Adidas' Nazi past has resurfaced thanks to Kanye West's anti-Semitic rants | Marca
The dark history behind Adidas — how a bitter feud between Nazis built the world's No. 2 athletic brand | The Business of Business
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Adidas's Yeezy Mess Has Been a Billion-Dollar Nightmare for the Business - Bloomberg
Kanye West: What took Adidas, Gap and others so long to cut ties? | CNN Business
Rudolf Dassler - Wikipedia
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The History of Adidas' Ties to the Nazis, Amid Kanye Split | Time
The billion-dollar question: what will Adidas do with all those Yeezys? | Fashion | The Guardian
Shoe Politics: The Founding of Adidas and Puma and its Roots in WW2 - Pacific Atrocities Education
Adolf Dassler: The Creative and Innovative Leader Behind adidas | adidas GamePlan A
The dark history behind Adidas — how a bitter feud between Nazis built the world's No. 2 athletic brand | The Business of Business
To shape your future, own your history … however uncomfortable - I by IMD
Adidas Ends Partnership With Kanye West After Antisemitic Comments - The New York Times
These 13 brands have controversial, dark origins | BusinessInsider India
Adidas Drops Kanye West Over Anti-Semitism – Rolling Stone
Adidas facing pressure to cut ties with Ye over antisemitic comments : NPR
The Nazi history of Adidas, the sportswear giant that took weeks to drop Kanye West over antisemitism - Jewish Telegraphic Agency
German Embassy on Twitter: "👟 German shoe company Adidas was founded #OnThisDay in 1949. The founder and namesake, Adi Dassler, split his company from his brother, the founder of Puma. The brothers
Adolf Dassler - Wikipedia
Adidas vs. Puma: The $20 Billion Argument
Adolf Dassler: The Creative and Innovative Leader Behind adidas | adidas GamePlan A
Adolf Dassler And The Little-Known Nazi-Era Origins Of Adidas
